INTERNATIONAL WOMEN’S DAY FEATURE / 2024
AGENCY / KEMMLER KEMMLER
concept, copy, photography
context
International Women’s Day is a pivotal moment to spotlight women’s contributions. This is especially true within the world of hair, which holds profound significance for Black women as a space for storytelling, creativity, and connection.
insight
Despite growing efforts to elevate FLINTA* voices, many women in creative fields still lack visibility. Featuring a respected local creative provided a platform for a narrative that was personal and deeply felt.
approach
Documented a day in Nappy Child’s home studio, capturing her creative process and the intimate bond with her client. Explored the interconnectedness of her identity, work, and womanhood through warm analog visuals and reflective storytelling.
output
Behind-the-scenes imagery and interview overlay shared via Instagram Stories and grid post.
why it worked
The project was rooted in honesty and connection, and amplified by Nappy Child’s openness. The rich visual storytelling facilitated meaningful dialogue, aligning with the core spirit of International Women’s Day.